Yvonne Yuen – Communications Director

Yvonne took her first international plane ride when she was just one month old and she must’ve been bit by a travel bug because she hasn’t stopped traveling since. A circuitous route through fifty-something countries and finally she has established a forever home in Cape May.

“I grew up curious about a multitude of seemingly unconnected things: design, stories, photography, information architecture, psychology and persuasion…then the social media era dawned and my passions made sense.”

After beginning her career writing political speeches and press releases (she studied political science at the University of Toronto) she found her true calling: digital marketing in travel and hospitality. From tourism boards to restauranteurs, Yvonne loves helping her clients inspire and inform in creative ways.

She didn’t know it at the time, but Yvonne’s path to Cape May began in Nevis. It was Nevis, Instagram, and her work at Four Seasons Hotels and Resorts that brought her and her future husband, an Avalon native, together. She was working at the Four Seasons headquarters in Toronto at the time. He was visiting Nevis annually and discovered Four Seasons in Nevis. They met on Instagram.

“At Four Seasons Hotels and Resorts, I had the privilege of learning from the best in hospitality. I counted Michelin-starred chefs amongst my colleagues, assisted in the opening of the most anticipated hotels, restaurants, and spas all around the world, and was surrounded by talented in-house teams as well as notable creative agencies. I was very lucky.”

During her five years as part of the Four Seasons digital marketing team, they won six coveted industry awards for their innovative social media campaigns.

Yvonne founded Caesura Communications, her own Cape May company in December 2017, but continues to work on projects with Four Seasons, and she is thrilled to find a new family in Princeton Strategic Communications.

When Yvonne isn’t creating stories for clients, she’s telling stories through her personal photography and videography. And when she’s not creating stories, Yvonne is creating homemade bread and pasta made from scratch. She and her husband share their home with a rescue puppy and nine baby chickens.

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