Brad Poller knew what he wanted to do since his early childhood.

“When I was 12 years old, I used to draw ads on a doodle pad and conceptualize different ways to sell products.”

He went on to hone that passion at the University of Hartford, where he fittingly double majored in marketing and advertising, and thereafter garnered nearly three decades of experience in advertising and digital marketing technology.

Brad brings those sharpened skills and acclaimed creativity to Princeton Strategic Communications, where he focuses on clients’ Internet marketing needs. He has diversified experience enhancing web presence through SEO (Search Engine Optimization), and SEM (Search Engine Marketing).

As President of Princeton Internet Marketing, Brad works with nearly 300 companies in virtually every industry, assessing and fulfilling their digital needs from soup to nuts including website development, search engine optimization, online reputation management, social media marketing, analytics, and online advertising.

“When I work with a client, the first question I ask them is what’s the action they want their customers to take, and then I work to strategically and creatively compel customers toward that engagement in the digital space.”

When he isn’t working with his clients, you can usually find Brad renovating his nearly 50-year home modeled after a Spanish-style castle in Princeton, NJ, where he lives with his wife and two children.