Ethan Andersen – Partner

 

From playing the lead role in the sixth grade play, to volunteering as a reporter for East Brunswick’s local TV station in high school, Ethan has been telling stories for as long as he can remember.

“Stories have the power to change lives, shape communities and bring people together,” Ethan says. “I consider it a great privilege to be able to help our amazing clients tell their stories.”

Ethan has led communications efforts in New Jersey and the U.S. for a range of organizations, including Compassion & Choices, a national non-profit dedicated to expanding end-of-life choices, and United Bank for Africa, the leading sub-Saharan bank with over 21 million customers across 20 African countries. 

In his past roles with Princeton Strategic Communications and NisonCo PR, the nation’s leading cannabis communications firm, Ethan has generated earned media coverage in the Associated Press, Forbes, USA Today, BBC, Los Angeles Times, New York Post, Newsweek, and many more leading publications.

“I cherish my long-standing relationships with journalists throughout the world,” he explains. “Being able to shape public discourse through communicating with the media on behalf of our diverse clients is an honor.”

Ethan provided a range of communications services to Democratic candidates and affiliated organizations from 2015 to 2020 through his own business, Andersen Political Services. In that time, he spent $575,000+ across pay-per-click, social, video, display, email and content marketing on behalf of 13 clients.

Andersen also oversaw attendance and participation for New Jerseyans at the 2016 Democratic National Convention as the Director of Operations and Digital Engagement for Celebrate New Jersey Now. In this capacity, he managed a team of 18 volunteers and led digital communications efforts for the organization.

He currently serves on the executive board of PRSA-NY, the New York chapter of the Public Relations Society of America, and has penned multiple editorials for Forbes.com on key communications topics.

However, it’s not all work and no play for Ethan. He frequently travels internationally, and in the past seven years has vacationed in Stockholm, Barcelona, Kathmandu, Beijing, Hong Kong, New Delhi and Bangkok. He loves classical music, enjoys playing the piano and speaks conversational Mandarin and German.

ethan@princetonsc.com

(732)-207-6771

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Together with Princeton Public Affairs Group and WSW (Winning Strategies Washington), we’re an award-winning full-service marketing communications firm that crafts compelling stories to promote organizations and protect public entities, market companies, build communities and enhance reputations. We employ the right media to reach the right people at the right time.
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