by Norris Clark | Mar 10, 2022 | News, Uncategorized
Goals: Because everyone needs a hero, especially during a pandemic, the NJHOF produced an inspirational virtual event honoring the 2021 inductees to build its brand and garner its widest event audience ever. Strategy and tactics: Rather than producing...
by Norris Clark | Mar 9, 2022 | News
SITUATIONAL ANALYSIS: The Municipal Excess Liability Joint Insurance Fund (MEL JIF) insures over 60% of New Jersey municipalities, making it one of the largest municipal property-casualty pools in the country. Desiring to foster a community-wide focus on public...
by Norris Clark | Dec 13, 2021 | News
From playing the lead role in the sixth-grade play to volunteering as a reporter for East Brunswick’s local TV station in high school, Ethan has been telling stories for as long as he can remember. “Stories have the power to change lives, shape communities, and bring...
by Norris Clark | Dec 13, 2021 | News
On behalf of the New Jersey Hall of Fame, we broadcast the Sarah Dash Memorial Service on YouTube Live on Saturday, October 2 at the Patriot’s Theater at the War Memorial in Trenton, NJ. Over 600 viewers watched the four-hour service live, and thousands have...
by Norris Clark | Nov 12, 2021 | Uncategorized
Good communicators understand their audiences and brand stories before attempting to be understood. They serve as brand journalists by researching the right questions with the right audiences and listening carefully to the answers. Since brands are communities based...
