About

PSC is a full-service marketing and strategic communications firm where “your story is our strategy.” Our team of award-winning professionals has been helping clients from around the country to succeed for over a decade.

Everything we do flows from the conviction that our clients have amazing stories waiting to be told in an engaging way.

We serve as your “brand journalist,” to engage your audience by authentically expressing the “who” and “why” of your brand across all media. This enables us to communicate effectively with the right people, in the right way, at the right time.

Our sister companies are Princeton Public Affairs Group (PPAG), New Jersey’s largest public affairs firm, founded in 1987; and Winning Strategies Washington (WSW), a D.C.-based government relations and grants procurement firm founded in 2001.

Together we:

Begin each engagement by understanding “what success looks like” for you, and make this our stake in the ground.

Seek first to understand, before we seek to be understood. Through interviews, we listen carefully to your story and to your customers.

Craft your authentic story for your audiences to educate, delight, and entertain, rather than interrupt.

Fashion integrated communications plans to reach the right people in the right way at the right time.

Reach people through controlled media to educate key audiences and position the organization; earned media to gain credibility and raise awareness; while events, digital interactive, and social media foster engagement and community.

Report back to you regarding organizational and marketing metrics and needs.

Prepare to tell your story even in crisis, knowing that crisis comes to us all.

We look forward to beginning a conversation about how we can put our team to work for your organization.

Learn more about our affiliations and memberships.